The barriers towards the adoption of e-wallet payment system

Abstract

Many countries including Malaysia are aiming for cashless society, in which represent the transition of business transaction from cash to electronic-based transactions. Hence, the escalating trend of using electronic payment system can be observed especially during the COVID-19 crisis where consumers are transitioning to electronic commerce (e-commerce) as well as mobile commerce (m-commerce) business, however there are consumers who are not keen on e-wallet usage. Thus, this research aims to investigate the barriers towards the adoption of E-Wallet payment system. Based on Innovation Resistance Theory (IRT), the barriers refer to the factors of value barrier (VB), usage barrier (UB), risk barrier (RB) and perceived cost barrier (PCB). The results of the research were obtained from 248 respondents of fourth year students in the Faculty of Entrepreneurship and Business, University Malaysia Kelantan with the help of Krejcie and Morgan table sampling method and through the use of questionnaire. Besides, Statistical Package of Social Sciences (SPSS) method and Spearman’s correlation analysis were also used to analyze the data from the questionnaire. It was found that value barrier, usage barrier, risk barrier as well as perceived cost barrier have a significant relationship with the adoption of E-wallet payment system. As the results highlighted the barricades that cease an individual from using e-wallet despite of its benefits, the policy maker can ponder the result to accelerate the adoption of e-wallet to a more desirable level in the nation.